Introducing “GoCoCo”, a new app that will change the way we think about food and healthy habits
“The key to healthy eating is not deprivation or counting calories, but building sustainable habits that benefit everyone,” Amaraggi said. “GoCoCo aims to help users do this by providing easy-to-use tools to learn, scan, cook and follow their path to healthier choices.”
NEW YORK (PRWEB)
09 March 2023
Coco Positivo, SL today introduced GoCoCo, a powerful new iOS app that will change the way we think about nutrition and healthy eating. GoCoCo (which stands for “Go Conscious Consumer”) aims to help people eat healthier and develop healthier habits without the need for restrictive diets or calorie counting.
According to research, the GoCoCo app is a direct response to the fact that unhealthy eating is responsible for more preventable deaths worldwide each year than smoking.
The problem is twofold: it’s the junk we eat, but even more so the nutritious food we don’t eat. To overcome this problem, a global change is needed not only in personal habits, but also in policies promoting the consumption of more vegetables, fruits, nuts and legumes. While sugar and trans fats are harmful, more deaths are caused by the lack of healthy foods in our diets, the study found, highlighting the urgent need to improve human nutrition worldwide.
GoCoCo believes it is better to promote healthy and naturally sourced options. Unfortunately, however, consumers often buy unhealthy products under the assumption that they are healthy. This is the core of the problem that GoCoCo is looking for. Do we really know if what we buy is healthy or not? Many are advertised as “healthy” but the truth is that this is mostly marketing and not reality.
GoCoCo’s app is designed to make healthy eating simple and sustainable for consumers, with its patented product scanner that allows users to scan the barcode of any food item to ensure that the product meets the formal definition of healthy, and can suggest healthier alternatives (in future updates).
GoCoCo’s comprehensive food product database—with nutritional values for over 500,000 products—allows it to work on virtually any iOS mobile device at any grocery store in the United States. Its dietary filters utilize the evidence-based nutritional and health benefits of the Mediterranean lifestyle. and the public health guidance of the World Health Organization.
For the first time, millions of consumers can rely on GoCoCo’s instant, accurate and consistent results when grocery shopping to choose less processed and healthier foods.
“Eating as little ultra-processed food as possible each day is truly the key to unlocking the door to health,” said Bertrand Amiraggi, co-founder of GoCoCo. “However, reading and understanding nutrition labels is deliberately confusing and requires a lot of effort. Our scanner tries to overcome this barrier and tell us exactly what we’re putting into our bodies, while helping to reduce our exposure to toxic ingredients like sugar, salt and trans fats.”
The GoCoCo app’s holistic, 360° approach to building healthy eating habits with a proven “Learn, Scan, Cook and Follow” program is based on daily lessons from GoCoCo’s registered dietitians and nutritionists, as well as experts in healthy eating habits and behavior change. from Nutritional Coaching (nutrition coaching experts with over 15 years of experience).
“We believe that the key to successful healthy eating lies not in deprivation or counting calories, but in developing sustainable habits that benefit everyone,” Amaraggi added. “Our app aims to help users do just that – giving them easy-to-use tools to learn, scan, cook and track their way to healthier choices, without the stress and frustration often associated with traditional dieting.”
GoCoCo is available on the Apple App Store and will soon be available on Google Play in the second quarter.
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