Fitness Apps Market 2022-2026: Descriptive Analysis of Five Forces Model, Market Dynamics and Segmentation

NEW YORK, January 30, 2023 /PRNewswire/ — According to Technavio, the global fitness app market its size is estimated to increase USD 41.09 billion From 2021 to 2026. The market is estimated to grow at a CAGR 17.1%. Moreover, the growth momentum is accelerating. APAC accounts for 33% of the global market growth during the forecast period. To learn more about market size, buy the report!

Global Fitness App Market – Five Forces
The global market for fitness apps is fragmentedand the analysis of the five forces covers:

• Bargaining power of buyers

• Threat of new entrants

• The danger of rivalry

• Bargaining power of suppliers

• Threat of substitutes

• To interpret Porter’s five forces model – request a sample report

Global Fitness App Market – Customer Landscape

The report covers the market adoption lifecycle, from the innovator stage to the laggard stage. Based on penetration, it focuses on the adoption rate of different regions. In addition, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Fitness Apps Market – Segmentation Assessment

Segment overview
Technavio has segmented the market based on application (lifestyle monitoring, health monitoring and others).

• The female segment will account for a significant portion of the market growth during the forecast period. The growth of this segment can be attributed to factors such as increasing adoption of fitness trackers among women. Fitness apps help users exercise more effectively. They can choose the type and time of training based on their health and comfort. Fitness apps also monitor users’ eating habits.

Geographical overview
On the basis of geography, the global fitness app market is segmented into: North AmericaAPAC, Europe, Near East and Africaand South America. APAC accounting for 33% of the market growth during the forecast period. China and India key countries in the fitness app market in APAC. Also, the market growth in APAC countries will be faster than the market growth in other regions. Growth in the telecommunications industry will drive the growth of the fitness apps market in APAC during the forecast period.

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Global Fitness App Market – Market dynamics
It is a key factor in the growth of the market

• The the increasing use of mobile applications will drive the growth of the fitness apps market during the forecast period.

• The growing use of smartphones has increased the use of mobile apps, and with the rise of the Internet, the number of downloads has also increased.

• Easy payment options for digital content subscriptions and access to health management tips encourage people to use fitness apps.

• In addition, awareness about health and nutrition is increasing.

• These factors will propel the growth of the fitness apps market during the forecast period

Leading trends affecting the market

• The strong competition among sellers will be a key trend in the global fitness app market during the forecast period.

• Vendors choose strategic partnerships, collaborations and acquisitions with market players such as software, technology and platform providers.

• These collaborations and partnerships help suppliers in product development and geographic expansion, as well as access to technological expertise.

• Many companies have adopted such strategies to improve their market presence.

• Moreover, increasing M&A activity is leading to the development of fitness apps that include innovative features

• These factors will support the growth of the market during the forecast period.

Major challenges hindering market growth

• Lack of awareness about fitness apps challenging the growth of the fitness apps market during the forecast period.

• Developing markets are difficult to penetrate due to the lack of public awareness. Therefore, manufacturers need to educate the public about the benefits of fitness apps.

• In addition, connected gym equipment is more expensive than traditional gym equipment.

• Thus, low penetration of connected fitness machines will negatively impact the growth of the focus market during the forecast period.

Drivers, trends and challenges affect market dynamics, which can impact businesses. You can find more information in a sample report!

What are the key data points of this Fitness Apps market report?

• CAGR of the market during the forecast period

• Detailed information on factors driving the growth of the fitness apps market from 2022 to 2026

• An accurate estimation of the fitness app market size and its contribution to the parent market

• Accurate predictions of upcoming trends and changes in consumer behavior

• The growth of the fitness app market North AmericaAPAC, Europe, Near East and Africaand South America

• Thorough analysis of the competitive situation of the market and detailed information about suppliers

• A comprehensive analysis of factors challenging the growth of the Fitness App market manufacturers

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contents

1. Summary

2 Market landscape

3 Sizing the market

4 Five forces analysis

5 Market Segmentation by Application

6 Market segmentation by gender

7 Customer landscape

8 Geographical landscape

9 Leaders, challenges and trends

10 Sales landscape

11 Vendor analysis

12 Appendix

About us
Technavio is a leading global technology research and consulting company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With more than 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports covering 800 technologies in 50 countries. Their client base consists of businesses of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research and actionable market insights to identify opportunities in existing and potential markets and assess their competitive position within changing market scenarios.

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