Canon launches Auto Tracking and Auto Loop for its Pan-Tilt-Zoom (PTZ) camera to simplify content capture

Canon launches Auto Tracking and Auto Loop for its Pan-Tilt-Zoom (PTZ) camera to simplify content capture

Canon Central and North Africa (CCNA)

Canon Europe today expands the functionality of its PTZ cameras with two new applications via the Add-on Application System, allowing users to add new features to their video production. Canon ( The new RA-AT001 Auto Track App and RA-AL001 Auto Loop App build on market demand to create a powerful stand-alone solution for video production without external hardware. These new paid applications are easy to configure and, combined with Canon’s 4K camera technology, are ideal for a wide range of scenarios, from higher education to corporate, live events, broadcasts and houses of worship.

The new apps launch with support for the CR-N700 camera, Canon’s flagship indoor 4K remote PTZ camera. In the future, Canon will expand the range of applications provided by the Accessory Application System, as well as the range of compatible remote camera models.

Automatic tracking

Powered by the advanced drive mechanism found in Canon’s PTZ cameras, the new Auto Tracking application automatically tracks people accurately, ensuring they are always in the frame without the intervention of the camera operator. This enables single and multi-camera recording without a camera operator, reducing the burden on AV staff or operators while still recording high-quality, professional content. The in-camera visual analysis system has exceptional tracking capabilities from full-body, upper-body, shoulders-up and other viewpoints, and from slow to fast walking speeds. The camera’s precision and smooth drive work in synergy with the pan/tilt mechanism for high-quality footage straight from the camera.

With a wide range of adjustment functions including composition, tracking sensitivity and priority display area, the CR-N700 can be tailored to many different use cases such as live production or corporate events, allowing you to capture professional-looking content with ease. The Composition function allows operators to set the optimal position to ensure that the subject is always well framed, while the tracking sensitivity offers up to ten levels of adjustment, meaning it can be used in a variety of situations.

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Auto Loop application

Canon is also introducing its Auto Loop application today, which allows the camera to follow a pre-programmed automated pan/tilt/zoom movement without the operator having to manually adjust the shot. This is perfect for situations where operators need to perform simple, repetitive camera movements, such as live music events where the shot is from the drummer to the lead singer, to the audience, and back again. This allows directors and operators to focus on switching with other cameras and image adjustments, reducing workload and saving manpower and staff.

Two motion pattern options, loop or back-and-forth, give you more flexibility to select motions that suit each recording environment. To make your footage look natural in multi-camera setups, the app offers smooth start-stop acceleration/deceleration to simulate manual camera movements. These functions are easily programmed on a single screen, where operators can apply position and path settings, even access previews, and control movement speed and pause duration at each position.

Canon will debut this technology at ISE 2023 for higher education lecture capture and multi-camera enterprise studio zone, showing how these applications can automate content creation and simplify setup. Canon is at stand 3A800 from the 31ststreet January – 3rd February.

Applications will be available for download for use with the CR-N700 from April 2023. Other PTZ cameras will be supported in due course.

To learn more about Canon’s presence at ISE 2023, click here:

It is distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

Inquire in the media:
Canon Central and North Africa
Mai Youssef
e. [email protected]

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APO Group – PR Agency:
Rania ElRafie
e. [email protected]

About Canon Central and North Africa:
Canon Central and North Africa (CCNA) ( is a division within Canon Middle East FZ LLC (CME), a subsidiary of Canon Europe. The formation of CCNA in 2015 was a strategic move to enhance Canon’s business in the African region – by strengthening Canon’s in-country presence and focus. CCNA also demonstrates Canon’s commitment to getting closer to its customers and meeting their needs in the fast-growing African market.

Canon has been represented on the African continent for over 15 years through distributors and partners that have successfully built a solid customer base in the region. CCNA ensures the provision of high-quality, technologically advanced products that meet the requirements of Africa’s rapidly evolving market. With more than 100 employees, CCNA manages sales and marketing activities in 44 countries in Africa.

Canon’s corporate philosophy is Kyosei (– “living and working together for the common good”. CCNA strives for sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce it by using Canon products, solutions and services. Pioneers at Canon , constantly redefining the world of imaging for the greater good. With our technology and spirit of innovation, we push the boundaries of what’s possible – helping us see our world in a way we’ve never seen before. We help bring creativity to life, one image at a time. Because when we can see our world, it’s better we can shape it.

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This press release was issued by APO. The content is not controlled by the African Business editorial staff and has not been checked or approved by our editorial teams, proofreaders or fact-checkers. The issuer is solely responsible for the content of the announcement.

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